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What If You Could Attend Your Own Funeral

What if you could attend your own funeral? 

Not literally. But metaphorically—watching the version of yourself that built this business be laid to rest while you stand there, mourning and celebrating them at the same time.

I know that sounds heavy. Maybe even a little dark. But stay with me, because this might be the most important conversation we have all year.

That scrappy hustler who said yes to everything? Who worked until 2am, drove the van, set up the booth, ran the event, and did it all over again the next day? That person willed your business into existence when there was nothing there. That person deserves recognition. Respect. A standing ovation.

But that person also needs to die.

Because the version of you that got you to six figures is exactly the same version that's keeping you stuck there. And until you're willing to attend that funeral—to actually grieve them and say goodbye—you will never become who you need to be to get to seven figures and beyond.

This isn't about working harder. It's not about another system or strategy. This is about evolution. And evolution requires death and rebirth. You have to be present for both.

Today we're talking about why personal development isn't some woo luxury—it's the only thing that actually matters. We're diving into the specific ceiling most founders hit (spoiler: it's around $200-250K), why the hustler identity becomes your biggest limitation, and what it actually looks like to stand at your own funeral and let go of the version of yourself that's holding you back.

If you're stuck doing everything yourself, wondering when this business will finally give you the freedom you signed up for, this episode is your invitation to the funeral. Your own funeral. And you need to RSVP yes.

What You'll Learn:

  • Why the skills that got you to six figures are now the exact thing keeping you stuck
  • The specific revenue ceiling where hustle stops working (and what to do about it)
  • How to recognize when you're the bottleneck—and why that's actually your fault
  • The brutal truth about why your business will never outgrow you without inner work
  • What it actually means to attend your own funeral and watch the hustler die
  • How to grieve the old version of yourself while becoming who your business needs you to be
  • Why self-awareness, emotional intelligence, and self-control are your real competitive advantages
  • The practical steps to evolve from Chief Everything Officer to actual CEO
  • How to give yourself permission to change without feeling like you're losing your edge

Resources Mentioned:

  • Personality assessments mentioned: Myers-Briggs, Enneagram, PRINT, DISC, Working Genius, Human Design

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