DASHBOARD SUPPORT

The $10K Quote I Almost Didn’t Send

At PBX earlier this year, I sat down for an on-stage interview with Brandon CEO of PBSCO in front of a room full of photo booth owners. The questions went past pricing and talked about territory I don't usually cover here: the three plateaus that almost stalled this business, including the stretch where I took it from $500,000 to $1.5 million in eight months.

I wanted to bring you this conversation straight from the stage because it's the plateau by plateau, mistake by mistake breakdown of how I went from building a business around a maternity leave check to crossing seven figures with MDRN Photobooth Co. and MDRN Activations. 

Every founder hits a wall. Mine showed up three separate times, and each one forced me to change something I didn't want to change yet. This episode walks through all three, plus the mindset block that kept me stuck longer than it should have. 

What You'll Learn:

Why I built my entire first year around one number, $30,000, and what happened when I blew past it in a few months

The corporate client that changed my whole strategy, and the $10,000 quote I almost didn't send because I thought it was too high

The three plateaus that almost stalled my business, and what actually broke through each one

Why I didn't hire a full-time employee for years, and what I looked for instead

The mindset shift that changed everything, and why I kept calling a legitimate business a side hustle for way too long

How getting specific about who I was targeting (not just "weddings") took my brand from six figures into seven

Why I eventually split one brand into two, and what that protected

The exact part of my sales process that runs without me touching it, and why I only talk to leads who are already sold 

Mentioned in this episode:

  • BoothBook (CRM)
  • WPPI (wedding industry trade show)
  • Cricut cutting machine
  • MDRN Photobooth Co. and MDRN Activations

Your Next Steps: